NEvents Agency, events agency website in Geneva
What we did
- Art direction
- UX / UI
- Development
- Event SEO
- Analytics
An events agency needs a website that sells the next night, not a brochure.
NEvents runs parties between Ibiza and Geneva and books DJs. We built a multi-page site centred on the next event: a dedicated page for La Troya at Palexpo, the artist roster, the agency and the contact. Event structured data, optimised images, visit tracking. Done in two weeks.
The project in detail
The context
NEvents Agency produces nights between Ibiza and Geneva and places DJs with clubs and promoters. Until then the agency sold through Instagram and by phone: every new date started from scratch, with no page to send and no trace of past editions.
The problem to solve
Someone discovering a party wants three things, right away: the date, the venue, and the link to get a ticket. A promoter looking for a DJ wants the opposite — a dossier: the roster, the references, a direct contact. One site had to serve both audiences without mixing them up.
What we built
A multi-page site built around the next party. A page for La Troya at Palexpo, with the poster, the line-up, the practical details and the ticketing; a roster page; an agency page; a direct contact. Past editions stay online and feed the search ranking instead of disappearing.
The technical detail
Structured data Event on every date so Google can display the event, images converted and resized to load fast on 4G in a queue, cookie-free attendance tracking, and a URL structure designed so each night has its own indexable page.
The outcome
A website delivered in 2 weeks, which the agency sends as is to sell a date, and which updates edition after edition without a rebuild.
- Sector
- Events and DJ booking
- Location
- Geneva and Ibiza
- Type
- Multi-page website
- Lead time
- Two weeks
- Services
- Art direction, UX/UI, development, SEO, analytics
- Technologies
- HTML, CSS and JavaScript with no heavy dependencies
- Launch
- 2026
What this project taught us.
One date deserves one page
Every edition keeps its own address instead of being overwritten by the next: search ranking is then built on the archive, not on a single page rewritten every month.
Speed is a sales argument
People open the link while queuing, on 4G. Every heavy image removed from the site is one more ticket sold.
Two audiences, one website
The visitor buying a ticket and the promoter looking for a DJ don’t take the same path. Separating them from the home page avoids losing both.
Ticketing stays with its provider
The site does not try to replace the sales platform: it leads to it, with no friction and no in-between page. Taking ticketing in-house would have added technical risk for no gain on the night.
An events site is judged on a Sunday morning
Visits come in waves, usually in the evening and at weekends, over congested mobile networks. The site takes those peaks without waiting for a server to wake up. And it stands on its own, with no social network needed, on the night the crowd is looking for the exact address of the venue.
